Franchisee Spotlight: Callie Casey

Callie Casey is a Workout Anytime franchise owner in Nashville, TN. Through her own personal health struggles and her career as a nurse practitioner, she found the perfect work/life balance in a career with Workout Anytime. Her dedication to physical and mental health has helped drive her business towards success, and the payoff goes beyond the books. She gets to be a part of so many journeys of health and wellness. 

Workout Anytime Featured on Fox & Friends

Workout Anytime was recently featured on Fox & Friends during the "On the Job Hunt" segment. 

Workout Anytime was spotlighted as a company looking to hire in 150 new jobs from trainers to sales. Fox Business reporter Cheryl  Casone mentions Workout Anytime's 45 planned openings this year, representative of a recent boom in the fitness industry. She mentions the appeal of a "keeping it simple" approach that WOAT takes in its business model. 

Click HERE to view the entire segment (Workout Anytime feature @ 2:27).

Workout Anytime Featured in the Buffalo Grove Countryside

Workout Anytime was recently featured in the Buffalo Grove Countryside in an article titled, "Workout Anytime’ at Buffalo Grove’s new 24-hour fitness club".

The article details new owner Jeff Cercy's background and his plans to open the first Workout Anytime in Illinois in Buffalo Grove. Jeff notes that wants to open 100 gyms in the Chicago area and is excited to bring the location to Buffalo Grove, a city with very few gym options. The article includes information about the straightforward environment and low cost Workout Anytime gyms.

Click HERE for the full article or begin reading below:

‘Workout Anytime’ at Buffalo Grove’s new 24-hour fitness club

By: Ronnie Wachter

BUFFALO GROVE — When walking into the Blockbuster Video near the southeast corner of Buffalo Grove, imagine looking like one of those actors or actresses on the movie covers.

The business that is slated to open at 686 S. Buffalo Grove Road, when Blockbuster closes, might be able to help achieve that physique.

Workout Anytime, a 24-hour health club with a plain-and-simple business angle, plans to spend this spring remodeling and moving its equipment into most of the video store’s space. Owner Jeff Cercy said that once he gets his club open, potential clients can discover a welcoming and straightforward environment.

Workout Anytime Featured on WAVE 3

Workout Anytime was recently featured on WAVE 3 NEWS in Louisville, KY.

During the segment, Billy Greenwell (Director of Personal Training) demonstrated some quick easy steps anyone can do at home with a kettle bell and free weights to get in shape for summer. Billy was able to mention that Workout Anytime has two locations in Louisville and is only 15 dollars a month with no contract. Billy does a great job demonstrating the exercises and had fun with the show hosts. 

Click HERE to view the segment or view below:

wave3.com-Louisville News, Weather

Workout Anytime Featured in The Courier Journal

Workout Anytime was recently featured in The Courier Journal in an article titled, "24-hour gyms allow busy people to exercise any time". 

The article discusses the trend of 24-hour fitness centers opening in Louisville and specifically highlights the benefits of Workout Anytime. The article includes testimony from Workout Anytime customers and  also notes that the brand may eventually have 10 locations in Louisville. 

Click HERE for the full article or view the video and begin reading below:

24-hour gyms allow busy people to exercise any time

By: Darla Carter

As a corporate accountant pursuing a master's degree in business administration, Krystine Bernie doesn't have a lot of time to spare. 

That's why she was eager to join Workout Anytime, a 24-hour fitness center at 3572 Springhurst Blvd. in eastern Jefferson County. 

With work and school, it's nice to have 24-hour gym access, said Bernie, 43, of Louisville. 

Be Your Own Boss: Franchise Development

Ever thought about owning your own business? We've all dreamed of being our own boss at one point or another, but the logistics can feel overwhelming! However, when you join a franchise, you're not just joining a crapshoot. You're joining a business model with proven success and the ability to give you the proper tools to ensure you won't be closing your doors anytime soon.

At Workout Anytime, our business model focuses on simplicity, from the space to the number of employees. Owning your own gym let's you live your own life while being involved in a business that will never go out of style. Fitness is forever. In this video, our VP of Franchise Development, Randy Trotter, lets you in on why Workout Anytime just might be the best move for your future.

Workout Anytime Opens New Locations!

Workout Anytime is happy to announce our newest openings in Louisville-Fern Creek, KY and nearby in Springhurst, KY! Our team took some amazing photos of the Louisville-Fern gym ready for customers. Come on in, Kentucky, and GET FIT!

Workout Anytime is also excited to announce our next opening in Stockbridge, GA on Monday, March 4th. Stockbridge's Nicos Chavis took the time to tell us why he chose to join the WOAT family and all about starting the new business.

Meet our Franchisee: Zelly Wesson

Zelly Wesson is originally from Portland, OR. He attended La Salle University, earning a degree in marketing and organizational management. He has been playing professional basketball for 14 years in Europe and is currently in his 6^th season in Turkey. He also owns three smoothie franchises called NRgize Lifestyle Café which is located inside LA Fitness in Georgia.

How did you learn about the brand?

During the past four years, I have done personal training in the offseason. I was looking at a number of fitness related opportunities and a friend of my wife; who is the Workout Anytime franchisee in Roswell, Georgia, recommended the brand. I went and saw her gym as a part of my due diligence and even worked out there to get a good feel. After looking into every opportunity, I knew this was the right choice for me.

Why did you choose an opportunity with Workout Anytime?

After analyzing my smoothie businesses, it became clear – that as an owner, I depended heavily on my employees. The food service model is the type of business that constantly needs an employee to be on site and run the day-to-day operations. With the Workout Anytime business model, I don’t need someone there all the time. There’s no food involved and members have access to come and go, as they desire. This is appealing to me because I live overseas most of the year. The 24/7 aspect of the business is also appealing to me, personally as a professional athlete – you can literally workout anytime that fits into your schedule.

What makes your business unique in the community?

The biggest reason people will choose us over the competitors is that we are very hands on with the community. We offer free fitness boot camps and have started offering the boot camps even before our business has been open. We’re very passionate about the health and wellness industry. We genuinely care about people getting in shape and educating the community on the importance of fitness and health.

Are you involved with any charities or do any community outreach with your business?

We have plans to get more involved with the community and would love to be able to work with the local schools in getting kids active.

What challenges have you overcome to get where you are now?

Educating myself on the importance of nutrition and being healthy has been a challenge. I was a big kid growing up. I know first hand the difficulties a child endures, when they’re not in great shape. I battled weight issues until I was about 22. At that time, I hired a dietitian and began my transformation to really getting in shape. It’s really about discipline, balance and doing the right thing for your mind and body.

What are your expansion or development plans? What is your end goal with Workout Anytime?

My end goal is to own multiple clubs in the area. We’re taking it one step at a time, but we’re very excited about this opportunity.

Do you have any other interesting hobbies or passions?

I like to design! I do a lot of interior decorating. I love creativity and finding unique presentations for new things, new projects and new businesses.

WOAT New Website!

We're one month into 2013 and sticking to our resolutions! We're trimming the fat and making ourselves over. Our new website features a sleek new simple design that's much more user friendly and to the point, just like your workout should be! As in our gyms, when it comes to online info, we want you to be able to find exactly what you're looking for without sorting through the needless bells and whistles. What do you think of our new look?

Check out our new website by clicking HERE or going to www.workoutanytime.com, or join us on Facebook to let us know what you think by clicking HERE.

Meet our Franchisee: Jeff Cercy

Name: Jeff Cercy

Territory: Chicago

Before purchasing the Workout Anytime territory in Chicago, Jeff Cercy spent 21 years (active and reserve) in the military with the marines and army special forces including a tour in Afghanistan shortly after 9-11. In addition to his leadership experience in the military, Jeff has an MBA from the University of Phoenix. He was previously a franchisee for Sports Clips and LA Boxing in Colorado. His Sports Clips was the first in Colorado and was a top location for the company. He also won a Franchisee of the Year award  his first year of operation with LA Boxing. Jeff has also been involved with pharmaceutical sales in a Fortune 100 company for the past 25 years.

How did you learn about the brand?

I was looking for a new opportunity. After I sold my LA Boxing franchise I bought back into their company because I’m passionate about the fitness industry. I wanted to open an LA boxing in Chicago but it would have been difficult with my current job. Did some research on other opportunities and was very intrigued with the model’s simplicity and the growth potential, I thought it would be a good fit.

Why did you choose an opportunity with Workout Anytime?

I felt the direction of the company was right for me. With my previous career in franchising I enjoy going into a new market and building a brand. Besides that, I see great value in Workout Anytime and the potential for growth in this market and across the country.

Are you involved with any charities or do any community outreach with your business?

I do some work for the Wounded Warriors program and I’d like to do more through my business once things get off the ground.

What challenges have you overcome to get where you are now?

The challenges have a lot to do with timing in life being right to start something like this and all the experiences gained up to know that will make this even more successful.

What are your expansion or development plans? What is your end goal with Workout Anytime?

I would love to help get a number of people to be really successful new franchise owners and establish the Workout Anytime brand across IL. For now, making our first location a hub for growth is the start.

Do you have any other interesting hobbies or passions?

If it is fast, physical or outdoors and has some risk/adventure involved……I am there.

ABOUT WORKOUT ANYTIME: Atlanta-based Workout Anytime is a 24-hour, seven-day-a-week fitness concept with 36 units in the Southeastern U.S. Founded by fitness veterans John Quattrocchi and Steve Strickland, the company was formed to provide members with first-class fitness facilities at the lowest cost possible, while delivering a profitable and affordable business model to franchisees. Built on the founders’ motto of, “think big, keep it simple and do it with integrity,” Workout Anytime is preparing for significant expansion into new territories by providing opportunities to business-minded entrepreneurs. For further information about franchise opportunities, visit its website.