WORKOUT ANYTIME in Club Solutions

WORKOUT ANYTIME in Club Solutions

WORKOUT ANYTIME was recently in Club Solutions on Monday, March 10^th, 2014 about the opening of the 50^th club in the WORKOUT ANYTIME system and the success of the brand.

The article begins with information about the opening of the 50^th club and Co-Founder & CEO Steve Strickland is quoted about the fact that they believe getting to 100 will happen much faster. The article then gives some background on WORKOUT ANYTIME and quotes VP of Development Randy Trotter about the fact that so many of the WORKOUT ANYTIME franchisees are multi-unit owners. The article gives some great development information about the search for franchisees and developers, and ends with a note about the brand growing intelligently.

View the full article here.

Workout Anytime featured in Ledger-Enquirer

Outsider food, retail chains keen to have local presence

By Tony Adams for The Ledger-Enquirer

That's the task before Randy Trotter as well, finding entrepreneurs willing and able financially to buy into Atlanta-based fitness company Workout Anytime, which could have three to four locations at full build-out.

"We like the Columbus market. We call it an underserved market," said Trotter, vice president of franchise development for Workout Anytime, which now has about 50 stores open or in development, with a short-term goal of reaching 100 units. Supermarket-anchored shopping centers are the preferred locations, he said.

"Most people that are looking for franchises kind of fall into the restaurant market," Trotter said. "When they see our model and our concept, they're pretty much blown away because there's so few working pieces compared to a restaurant."

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